Description

The Number Nobody Talks About by Mitch Mcginley

Studio owners pour their hearts and souls into building communities of real value. Many never think about selling – until something changes. And when they do, most have no clear picture of what their business can actually return, what buyers are evaluating, or how to run a process that gets them to a clean close.The Number Nobody Talks About: How to Prepare, Price, and Sell Your Boutique Fitness Studio is the field guide that didn’t exist. Written by Mitch McGinley, founder of Boutique Fitness Broker and one of the only M&A advisors working exclusively in boutique fitness, the book covers the full arc of a studio exit – from early-stage planning through the final day of ownership.The book is organized in two parts. Part One covers the preparation that determines the outcome: valuation, financial records, lease strategy, team structure, and the timing decisions that separate a premium sale from a discounted one. Part Two covers the market process itself: finding and vetting buyers, managing confidentiality, navigating offers and due diligence, and closing.Throughout, McGinley treats the sale of a studio as what it actually is – a life transition, not just a transaction. The book addresses the emotional complexity of leaving a business built on community, the identity shift that follows, and the relationships affected along the way. Real client stories appear throughout.The lessons apply to independent owners and franchisees, single locations and multi-unit portfolios, buyers and sellers alike. The book also addresses what to do when a deal falls apart – and how to recover.McGinley has closed more than 70 boutique fitness transactions totaling over $30 million, with a close rate of approximately 80 percent – roughly four times the industry average. The Number Nobody Talks About is the book he wishes someone had handed him before his first attempt to sell a studio went sideways.Publisher: Boutique Fitness Broker PublishingCategory: Business & Economics / Entrepreneurship / Small Business